Our Mission
The heart of The Unwavering Cup is about more than serving coffee. This business was created to bring awareness to women’s health, build meaningful connections, and walk alongside women through hard seasons.
During March, June, and September, 20% of profits are donated to infertility-focused nonprofits that support women’s health and align with faith-based values. These organizations provide education, encouragement, and community so that no woman has to walk through infertility alone.
Through this mission, the goal is to create a space for honesty, encouragement, and hope. Even in the hardest moments, God is present and unwavering.
The founder shares her personal story above, including the journey that led to the creation of The Unwavering Cup.
Throughout that journey, she and her husband made a commitment to remain rooted in their faith and give all the glory to God. Their foundation is built on trusting Him fully, laying everything at His feet, and allowing Him to guide and fight their battles.
To learn more about their story, explore the section below or follow The Unwavering Cup on social media. That space is not only for the business, but also to share their testimony and declare that God is not finished until it is good.
Hi, my name is Laura Kreider, and I am the founder of The Unwavering Cup. I am married to an incredible husband who built this coffee cart for me and supported this dream every step of the way.
From a young age, I have loved serving people and connecting with them on a real and meaningful level. I have always been drawn to honest conversations and finding beauty in both joy and hardship. That desire to love and serve others is something God placed on my heart.
When I was 11 years old, I experienced deep loss when my older brother passed away from brain cancer. That season shaped my faith early on and taught me that even in pain, God’s love remains steady and present. It became a foundation that would carry me through future seasons of hardship.
When I got married, my husband and I dreamed of growing our family. What we expected to be a joyful season quickly became one marked by infertility and loss. After being diagnosed with endometriosis and PCOS, we faced challenges I never imagined. It was a season filled with unanswered prayers, physical pain, and deep grief.
That season changed me. It stretched my faith and forced me to cling to God in ways I never had before. There were moments of heartbreak and disappointment, but there were also moments where I felt God’s presence more clearly than ever. I learned that even when dreams are delayed or interrupted, His love remains unwavering.
The Unwavering Cup was born out of that season. This coffee cart became a way for me to take what God was teaching me through infertility and loss and turn it into something that serves others. It is a space created for connection, encouragement, and hope.
When you get a coffee from The Unwavering Cup, I hope that you feel seen, loved, and reminded that no matter what season you are in, God is with you. His love is steady, constant, and unwavering.
From Pain to Purpose
Why Are We Donating?
Infertility, endometriosis, and PCOS affect so many women, yet they are often misunderstood or carried quietly. These journeys can be deeply physical, emotional, and isolating.
No one should have to walk through these challenges alone. This business is about more than coffee or profit. It exists to give back, to create connection, and to share hope and encouragement with those who need it most.
It is a way to honor the opportunity God has given to use this work for something greater and to remind women and families that they are seen, supported, and not alone.
Psalm 121:1-2
“I lift up my eyes to the mountains — where does my help come from?My help comes from the LORD, the Maker of heaven and earth.”
